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INSTITUTE FOR EURO-AFRICAN STUDIES

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Research

2nd stage of research

Analysis of locality of the target country and business model through public diplomacy

Objective of the 2nd stage of research

  1. Conducting theoretical and practical foundation research, focused on locality (public diplomacy actors) for public diplomacy in Africa.
  2. Locality, public diplomacy, diplomatic environment analysis oriented on the areas of culture and tourism, system of education, and social organizations, which are necessary areas of African research.
  3. Development of domestic resources of public diplomacy and application to the African public diplomacy environment (propensity score matching)
  4. Establishment of Korean model of public diplomacy for African communities.
  5. Development of a platform to ensure mutual exchange and cooperation with Korean local government and cities of Africa.

Research structure of 2nd stage

  • 1) Index analysis and categorization of major local societies and research objects (urban/local governments) in Algeria, Nigeria, and Tanzania.

    1. Exploring and studying various data for selecting and categorizing cities subject to public diplomacy.
    2. A comparative research for in-depth analysis of urban/local governments of localities.

  • 2) In-depth research and establishment of a foundation of information system for each area such as the culture and tourism, social capital, and education system of the local society/city.

    1. In-depth research by area on local society/city and on-site (field research) on local society.
    2. A survey of the public diplomatic environment such as the needs and supply of human and material resources in the local society/city, characteristics and capabilities, and potential.

  • 3) Analysis of South Korea`s public diplomacy resources and capabilities

    1. Domestic level survey of public diplomacy resources of Korea
    2. Africa exchange centered on local government
    3. Seeking ways to identify and utilize special resources in the public sector (local government), private enterprises (businesses), civic groups, educational institutions, etc.

  • 3) Development of networking platform of public diplomacy for Africa

    1. Development of theoretical and practical network bringing the needs of Africa
    2. Development of networking platform of public diplomacy for Africa which can improve Korea's short-term foreign policy.
    3. Improving South Korea's soft power through enhancement of the effectiveness, normativity, and sustainability of public diplomacy related cooperation projects.
    4. Reviewing the possibility of expansion and establishment of feedback system to improve the completeness of public diplomacy.

2nd stage research materials

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Goal of the 2nd stage of research Locality analysis of the target countries and development of a networking platform for public diplomacy
Period (Year and month) Description Remarks
2021.09.01.-
2022.02.28.		 [Preceeding subject]] Analysis of local society indexies and categorization (urban/regional government) 1st year
2/4
2022.03.01.-
2023.09.30.		 [Key subject 1] Locality analysis in culture and tourism areas and development of fundamental information 1st year 3/4 ~ 2nd year 4/4
[Key subject 2] Locality analysis in the area of economy and development of fundamental information
[Key subject 3] Locality analysis in the area of education and development of fundamental information
2023.10.01.-
2024.03.31		 [Key subject 4] Analysis of Korean resources and capacity of public diplomacy 3rd year 1/4 ~ 4th year 2/4
2024.04.01.-
2024.08.31		 [Key subject 5] Development of Korea Africa networking platform for public diplomacy 4th year 3/4 ~ 4th year 4/4

  • Preceeding subjectIndex analysis and categorization of major local societies (urban/regional governments)

    1. Selection of cities with optimal conditions for public diplomacy through the analysis of the current status of major areas (urban) of the research countries and the index survey of the target area (urban)
    2. Inter-index correlation analysis and categorization through Q methodology.
    3. Classification of purpose and objectives of public diplomacy, implementation effect and local society consistent to normality.

  • Key subject 1Locality analysis in culture and tourism areas and development of fundamental information

    1. Locality analysis in the areas of culture and tourism and establishment of information system
    2. Survey of social actors in local communities and establishment of information system
    3. Subject to public diplomacy project, diplomatic approach and its application to composition of business contents.

  • Key subject 2Locality analysis in the area of economy and establishment of fundamental information

    1. Analysis of social capital and social organizations status in local (urban) society.
    2. Collecting local data related to social organizations and establishment of information system
    3. Establishment of information in regards to social organizations consistent to the context and characteristics of key research institute

  • Key subject 3Locality analysis in the area of education and establishment of fundamental information

    1. Analysis of the educational status of the target country and region (city)
    2. Field (site) survey and establishment of an information system subject to local (urban) society.
    3. A comparative study with the Korean education system and a review of the possibility of convergence.

  • Key subject 4Analysis of Korean resources and capabilities to public diplomacy

    1. Status and development of resources to public diplomacy of local governments in Korea
    2. The current status of social organizations in Korea and the development of resources to public diplomacy
    3. The current status of Korea's education support program towards Africa and development of resources to public diplomacy
    4. Korea's capabilities and resources that can be mobilized and applied in each area, group monitoring and consulting

  • Key subject 5Development of Networking Platform for Public Diplomacy in Africa

    1. Establishment of an information system through processing and reconstruction of information related to public diplomacy in the target areas (city).
    2. The stage of securing the legitimacy of the local approach strategy and modifying/supplementing the African information system.
    3. Development of a networking platform for public diplomacy in Africa (propensity score matching)
    4. Continuous observation and expansion of networking platform of public diplomacy.
    5. Establishment of theoretical and practical networking platform for organic and overall mobilization and use of resources and capabilities at the lower level of the country.